This is a fast moving social network, but it has some very loyal users. Since the Twitter feed moves at a much faster pace than say Facebook, this one will need to be updated more often. You’ll need to post at least once per day, but a couple times a day would be even better. Try to keep your posts spaced out through out the day, you don’t want them all hitting the feed in a short amount of time. And since tweets are limited to 140 characters, your posts will naturally be short, but can still be full of great info. You can share all kinds of things from pictures, links, videos, or links to your newsletters. Pretty much anything you’d share on Facebook can be shared on Twitter, just link to longer content.