It is undeniable, the internet has changed the world of business. The advent of the smartphone and its wide adoption has been a part of the information revolution. People – customers – no longer use the phone book as the main source of locating products and services. They turn to the internet to find and learn about local businesses. If your business is not present, it can’t be found.
A business without a strong online presence is a ghost business because it isn’t visible to online search and it’s future may be in jeopardy.